![]() Despite receiving mixed reviews from critics, it grossed $877.2 million worldwide, marking it the fifth highest-grossing film of 2012 and the highest-grossing animated film of 2012. The film was released in the United States on July 13, 2012, as the first Ice Age film to be presented in the 2.40:1 aspect ratio. The plot focuses on Scrat mistakenly sending Manny, Sid, and Diego adrift on an iceberg with Sid's Granny and causing them to face a gang of pirates led by Captain Gutt on Earth. Ray Romano, John Leguizamo, Denis Leary, Seann William Scott, Josh Peck, Queen Latifah, and Chris Wedge reprise their roles from previous films, with Peter Dinklage and Jennifer Lopez voicing new characters. The film was directed by Steve Martino and Michael Thurmeier and written by Michael Berg and Jason Fuchs. ![]() It is the sequel to Ice Age: Dawn of the Dinosaurs (2009) and the fourth instalment in the Ice Age film series. Making the title even more interesting and compelling to the end user, Scrat’s Nut Hunt also features real-world prizes that may be won based on the type and amount of nuts a particular user has collected.Ice Age: Continental Drift is a 2012 American computer-animated comedy adventure film produced by Blue Sky Studios and distributed by 20th Century Fox. To collect the nuts, users simply shake their mobile device. ![]() Using location proximity values, players will be able to see a virtual nut if they are within 100 meters of it’s predetermined geographic location. ![]() Upon launching the title, users are presented with a well-branded and clean augmented reality view. By pushing the boundaries of “expected” and utilizing Wikitude’s SDK, the residents of the Benelux region have been delighted with an augmented reality game featured the beloved Scrat and his insatiable quest for acorns. With market saturation, Ice Age 4 sought to make themselves stand out from the crowd. Given the commercial success of such a film, the merchandising and post-release promotional materials are seemingly endless. ![]() As of December 29th 2012, the film has garnered $875,115,339 in global revenues, and has delighted millions of children, adults, and everyone in between, around the world. Ice Age: Continental Drift, or Ice Age 4 as it’s known internationally has been nothing short of a box office smash hit. ![]()
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